This is an outward-facing promotional tool that gives the viewer a taste of the capabilities of the software. The video is high-energy, engaging and should get them excited about using the software. The videos will often feature stock footage interspliced with software recordings.
“Documentary-Style” references the method in which the narrative is cut together, in this case, using “talking heads”– on-camera interviews with individuals onsite who can speak to the subject with authenticity.
This is an outward-facing promotional tool that gives the viewer a taste of the capabilities of the software. The video is high-energy, engaging and should get them excited about using the software. The videos will often feature stock footage interspliced with software recordings.
“Voiceover Driven” references the method in which the narrative is cut together, in this case, using a voiceover track behind the visuals.
An Overview video is promotional in nature and highlights or demonstrates the selling points of a service. This can create a lasting impression in the consumer’s mind, leaving the service to be experienced rather than explained.
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