Inventory Entry

Digital Alliance Administrator

A Features & Benefits video is promotional in nature and highlights or demonstrates the selling points of a product. This can create a lasting impression in the consumer’s mind, leaving the product features to be experienced rather than explained.

Inventory Entry

Digital Alliance Administrator

A Features & Benefits video is promotional in nature and highlights or demonstrates the selling points of a product. This can create a lasting impression in the consumer’s mind, leaving the product features to be experienced rather than explained.

** “Voiceover Driven” references the method in which the narrative is cut together, in this case, using a voiceover track behind the visuals.

Inventory Entry

Digital Alliance Administrator

This is an outward-facing promotional tool that gives the viewer a taste of the capabilities of the software. The video is high-energy, engaging and should get them excited about using the software. The videos will often feature stock footage interspliced with software recordings.

“Documentary-Style” references the method in which the narrative is cut together, in this case, using “talking heads”– on-camera interviews with individuals onsite who can speak to the subject with authenticity.

Inventory Entry

Digital Alliance Administrator

A Features & Benefits video is promotional in nature and highlights or demonstrates the selling points of a product. This can create a lasting impression in the consumer’s mind, leaving the product features to be experienced rather than explained.

**”Sizzle Reel” references the method in which the narrative is cut together, in this case, without any voiceover or interviews at all– opting instead to rely solely on music and potentially text/graphics.

Products | N/A | Software / App Demo (Voiceover Driven)

Digital Alliance Administrator

This is an outward-facing promotional tool that gives the viewer a taste of the capabilities of the software. The video is high-energy, engaging and should get them excited about using the software. The videos will often feature stock footage interspliced with software recordings.

“Voiceover Driven” references the method in which the narrative is cut together, in this case, using a voiceover track behind the visuals.

Products | Studio | Features & Benefits (Sizzle Reel)

Digital Alliance Administrator

A Features & Benefits video is promotional in nature and highlights or demonstrates the selling points of a product. This can create a lasting impression in the consumer’s mind, leaving the product features to be experienced rather than explained.

**”Sizzle Reel” references the method in which the narrative is cut together, in this case, without any voiceover or interviews at all– opting instead to rely solely on music and potentially text/graphics.

Products | Studio | Features & Benefits (Voiceover Driven)

Digital Alliance Administrator

A Features & Benefits video is promotional in nature and highlights or demonstrates the selling points of a product. This can create a lasting impression in the consumer’s mind, leaving the product features to be experienced rather than explained.

** “Voiceover Driven” references the method in which the narrative is cut together, in this case, using a voiceover track behind the visuals.

Inventory Entry

Digital Alliance Administrator

A Features & Benefits video is promotional in nature and highlights or demonstrates the selling points of a product. This can create a lasting impression in the consumer’s mind, leaving the product features to be experienced rather than explained.

“Documentary-Style” references the method in which the narrative is cut together, in this case, using “talking heads”– on-camera interviews with individuals onsite who can speak to the subject with authenticity.

Products | On-Location | Features & Benefits (Sizzle Reel)

Digital Alliance Administrator

A Features & Benefits video is promotional in nature and highlights or demonstrates the selling points of a product. This can create a lasting impression in the consumer’s mind, leaving the product features to be experienced rather than explained.

**”Sizzle Reel” references the method in which the narrative is cut together, in this case, without any voiceover or interviews at all– opting instead to rely solely on music and potentially text/graphics.

Products | On-Location | Features & Benefits (Voiceover Driven)

Digital Alliance Administrator

A Features & Benefits video is promotional in nature and highlights or demonstrates the selling points of a product. This can create a lasting impression in the consumer’s mind, leaving the product features to be experienced rather than explained.
** “Voiceover Driven” references the method in which the narrative is cut together, in this case, using a voiceover track behind the visuals.